Real Results
What Happens When You Stop Doing It Manually
Classic Cleanouts
The Problem
Bridget and Roger were getting leads through Meta Ads, but no one was notified when a form came in. They checked manually twice a day — and by the time they called back, the lead had already booked a competitor.
What We Built
A lead-to-follow-up system: the moment a Meta Ads form is submitted, they get an instant text alert. If they don't respond within 15 minutes, an AI voice call goes out to the lead automatically. Every lead is logged in their CRM.
Copper Rose
The Problem
Audrey was spending hours every week on email back-and-forth to schedule meetings, handwriting intake answers, and answering the same onboarding questions for every new client.
What We Built
A full client onboarding and scheduling automation: an online booking page with calendar integration, an intake form that auto-populates her CRM, and a welcome sequence that answers common questions before clients even think to ask.
What It Costs
Clear Scope. Fixed Price. No Hourly Billing.
One thing every client tells us they're tired of: not knowing what something is going to cost until it's already over. We don't do that.
Workflow Audit
The best place to start if you're not sure where your biggest leverage points are. We go deep on your operations and deliver a written Process Blueprint — your 3 biggest automation wins, scoped and priced.
- ✓ Written Process Blueprint
- ✓ 3 automation opportunities identified
- ✓ Estimated ROI for each
- ✓ Fixed-price build proposal
- ✓ Fee credited toward any build
Automation Build
We build, test, and deploy your system. Scope defined in the Blueprint — no surprises. Includes documentation and a training session so your team runs it without us.
- ✓ Custom system built for your workflow
- ✓ Weekly progress updates
- ✓ Your approval before launch
- ✓ Full documentation
- ✓ 1 training session included
Ongoing Support
Your automation department on call — without the overhead of a full-time hire. Monitoring, fixes, optimizations, and new automations as your business grows.
- ✓ System monitoring
- ✓ Bug fixes & adjustments
- ✓ New automation additions
- ✓ Monthly check-in call
- ✓ Priority response
Fixed price. No hourly billing. No surprises. Every project is scoped before work begins.
Common Questions
Answers Before You Book
Do I need to be tech-savvy to use what you build?
No. Everything we build is designed for your team to run, not for a developer to maintain. Handoff includes a training session and documentation. Most clients are self-sufficient within a week.
We've tried automation before and it broke.
That's usually because it was set up once and never maintained. We build with reliability in mind — simple paths, tested edge cases, and clear alerts when something needs attention. And if you want ongoing support, we're available.
Can't we just use the tools ourselves?
You could. The tools we use (Make.com, N8N, Airtable) are accessible to non-developers. But knowing the tool isn't the same as knowing how to map your specific process to it efficiently. The Workflow Audit alone typically surfaces $10,000–$50,000/year in recoverable time and leads — for $500.
How is this different from hiring someone off Upwork?
Freelancers typically build what you ask for. We diagnose what you actually need first, scope it in writing, price it fixed, and hand it off with documentation. If you know exactly what you want built, Upwork is fine. If you need someone to figure it out first, that's us.
What if we only need one thing automated?
Totally fine — single-system builds are common. Most clients start with lead follow-up or onboarding because that's where the most money is leaking. We scope it in the Audit and you decide if the ROI makes sense before anything is built.
We're a small team — is this overkill?
Usually the opposite. Small teams feel automation ROI faster because there's no slack to absorb inefficiency. If two people are spending time on admin that one system could handle, that's a meaningful percentage of your capacity recovered.
Who's Behind This
Built by Someone Who's Actually Seen Your Spreadsheets
I'm Matt — founder of Opal Systems, based in the Enumclaw/Seattle area. Before I was building automation workflows, I was sitting across from business owners watching them describe problems I knew had clean, buildable solutions.
Opal Systems exists to close that gap: a consultancy that starts with your actual process, builds exactly what you need, and hands it off so your team owns it — not a vendor dependency that breaks when I'm unavailable.
I work with businesses between 5 and 100 employees — service companies, tradespeople, professional service firms — who are ready to stop running their growth on manual effort.
If that's you, the best next step is a 30-minute call.
Book a Free Discovery Call →Stop Losing Leads at 9pm. Stop Onboarding from Memory. Let's Build the System.
The Discovery Call is free. Thirty minutes. You'll leave with a clear picture of what could be automated in your business and what it would take to do it.
Book Your Free Discovery Call →Or start with the Workflow Audit — $500, credited toward any build.